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white papers for dummies Download white papers for dummies or read online books in PDF, EPUB, Tuebl, and Mobi Format. Whether you're a marketing manager seeking to use white papers to promote your business, or a copywriter keen to break into this well-paying field, White Papers For Dummies gives you a wealth of practical, hands-on advice from one of the world's leading experts in the field. Boring, nondescript white paper titles Many potential B2B buyers first encounter […] Discover the Power of AI-Based Forecasting in Workforce Management To help B2B vendors do better, White Papers For Dummies® (Wiley, 978-1-118-49692-3, April 2013) clearly explains the theory and practice of using white papers in B2B content marketing. A fast and easy way to write winning white papers! It is meant to help readers understand an issue, solve a problem, or make a decision. Many white papers don’t turn out well, often because they’re missing some key structural elements or they weren’t planned properly from the start. The fact-based documents known as white papers A white paper is an authoritative report or guide that informs readers concisely about a complex issue and presents the issuing body's philosophy on the matter.

Cons: Would have liked a template, but otherwise terrific. See how superior accuracy powers results and drives up business results. The initial British term concerning a type of government-issued document has proliferated, taking a somewhat new meaning in business.

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